I'm a creative director and photographer. I grew up in Geraldton, Western Australia, a place where sport is how people show up for each other and I've spent my career working at the intersection of imagery, culture and community.

I work predominantly with photography because I think images have a rare quality: they tell a story while leaving space for the person looking to bring their own experience to it. That gap between what's shown and what's felt is where I think the most interesting work happens.

I've art directed campaigns for Premiership Women's Rugby, Metro Bank and the ECB, created key art for BBC Studios across Doctor Who, Planet Earth III and Cheaters, and built the Getty Images "We Are" collection - now one of Getty's most commercially licensed diverse portraiture collections globally.

I'm based in East London. What draws me to sport is the stories behind it, the why, the challenge, the joy and the moments where something emotionally true also happens to be visually beautiful.

Clients Include