Zag: EE

Working with ZAG's design team on EE's rebrand, we created imagery for the brand relaunch with photographer Alex Cretey Systermans. My role as art director was an end to end process from concepts and ideation, brief writing, deck creation, presenting to clients, working with stylists, casting agents, location agents, providing art direction on set, editing, retouch direction and delivering final images and photography guidelines.

We delivered a library of 20 images over 3 days and 3 locations.

Production: Fiona Watson
Lighting : Jack Boniface, Lee James Spiteri, Howard Simmonds
Styling : Natasha Freeman, Alice Timms
Make Up: Michele Rowbotham